Campbell’s Gold Label Launching Campaign
Campbell's Soup HK is launching a new Gold Label series featuring 2 flavours:
Crab Chowder & Cream of Assorted Mushroom with Beetroot.
In addition to participating in this campaign from an agency role, I utilised my knowledge of 3D software, Blender, to create a 3D model of Campbell's Soup. I presented the Gold Label series in a captivating way with a low-angle shot, portraying the soup as a hero entering the HK market. Additionally, I designed a magazine cover as a prop for TV commercial production, and I created a video clip for Pre-Production purposes.
